One of the biggest challenges, for business owners and self-employed professionals, is how to get more clients. How to find people willing to pay for your services, and in particular, people willing to pay more i.e. higher value clients. These are clients who see the value in what you offer and who don’t say “I need to think about it” or “I’m interested but I can’t afford it” at the end of a sales conversation with you. When you have lots of these types of sales conversations, they often create fear and anxiety. Fear about a lack of cash flowing into your business, and anxiety about where the next client is coming from. And this creates self-doubt, causing you to wonder whether what you have is really valuable. I’ve heard this so many times, from big-hearted, service-driven professionals, who devalue who they are and what they do because they’re struggling to get a ‘yes’ from enough clients to solve their cash flow problems and to enable their business to thrive. This problem usually creates lots of activity in the form of … Read More...
Grow Your Own Business
Do you have secret ambitions for your business but you’re not sure how to achieve them?
Would you like to learn how to start and ‘grow your own’ business and maximise your return on investment from the time, money and TLC you invest into it?
Download my free ebook ‘3 Keys to Growing a Successful Business’.
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I’m currently working on a comprehensive series of programmes to take you through all the strategies and techniques you will need to set the future course of your business, with the confidence to get there. As a member of my email list you'll be the first to get information about the courses before they are released.
For more information on how to 'Grow Your Own Business' you can read my feature articles below.
Do you ever look at the money going out and the money coming into your business and see a negative figure? Do you ever have too much month left at the end of your money? Do you worry about how you’re going to pay the bills or pay yourself? Or, Do you avoid the ‘money thing’ as much as possible? Doing your best to forget that you’re running a business, not just providing a service? That the business needs to be profitable to survive, let alone thrive? One of the biggest problems I see with small service-based businesses, particularly in businesses where you are the sole provider of your service… is how to ensure consistent cash flow. Consistent in a way that means you don’t experience the peaks of cash coming in whilst you’re delivering your service, then the troughs of cash stopping as your service delivery ends. This is a cycle that many business owners, both new and experienced, get themselves into. In order to solve this problem, you must first recognise it as a problem, so you can start to manage your cash flow … Read More...